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Who Needs A Facebook Page?
September 2, 2010
Facebook Page – For Those Who Want To Promote A Brand or Services
This is Facebook 101 for newbies – so don't expect to see mumbo-jumbo and complicated in-depth study here (there's a place for that).
500 Millions people are using Facebook, about 70% of the users are outside the United States with more than 70 translations available on the site now.
Some are using Facebook to their advantage, some are not.
My intention is to share with you the basics of what works for Facebook – whether you are using it on a personal level or for your business. I see fundamental things that once changed can bring you much benefit and leverage. If left unchanged, they can cost you dearly in terms of your privacy, safety, time and effort.
Imaging building a large base of "friends" on your account only to get the Facebook slap (they close down your account). You have just wasted your time and effort in building your database! Imagine having your personal data shared online – we do not want to go there either! So to use this social media tool properly, we need to know some guidelines and play within the rules.
"There are too many people who think that the only thing that's right is to get by, and the only thing that's wrong is to get caught". ~J.C. Watts
We have seen why we do not want to have more than 1 personal Facebook profile account. We also do not want to use the profile page as a business entity i.e. not use your business entity name for your profile account and not conduct business activities using it either.
To do any form of promotion and branding, you can make use of the Facebook Page – which is also free and easy to set up and use. Here are some reasons why you will want to have a page:
- Unlimited number of "fans" as supposed to limit of 5000 friends on your profile account
- Promotion using links are allowed so you can conduct business activities (this is not allowed in your profile account)
- Pages are public and are indexed by search engines and are part of Google Real Time Search. This means if you have a conversation around your business niche using certain keywords, these key words becomes your tool for bringing free traffic to your site. How? When others do a search online (using Google or Bing) and type in your keyword, your page could show up (depending on the keyword match and competition which I will not go into here). Doing this on your profile account does not have the same effect.
- Watch this short video and get an overview of what you can control.
These are great tools that can greatly help you whether you are a Coach, an Author, Trainer, Stay-At-Home-Mom, Work-At-Home-Mom, PA/VA or an offline business owner. Often it does not require you to do a lot more to get great results. If you know the rules and play within the game you can leverage on technology and automation.
How is it possible that solo entrepreneurs are thriving with productivity without a team? They leverage on streamlined and automated critical processes. That is why I am so attracted to technology …
The key to success in life and business lies in discipline and consistency. Market leadership and expert authority is not built over night. And believe me, you ARE marketing and selling yourself everyday, in every situation whether you are in "Business" and "Sales" or not.
You need to consistently and regularly create and provide relevant and valuable content/solutions to your market, build relationships and trust before any other endeavors. Facebook Page is a platform that enables you to do that easily, regularly and inexpensively. Laying the right foundation using technology helps you move in the right direction with great leverage.
If you find this helpful I invite you to press "share" or "like" at the end of the post. Someone will be glad you share this with them. And stay in touch with updates of new videos and tips by signing up to be on my VIP priority list. You will find lots of useful tips and inspiring posts/articles prepared for you that may not be made available to the general public.
Facebook Privacy – A Simple Facebook Guide
August 25, 2010
Facebook Privacy 101 – For Those Who Have No Time
I know of some friends who would not go onto facebook for fear of going "public". On the other hand there are those who would openly post anything on their (and others') walls! Because social media is evolving so quickly, "early" adopters are jumping onto it before paying careful consideration to the "what", "why", "how" and "what ifs" of using it in the first place.
I think social media is a great platform for connecting and communicating with friends and family and even your tribes. However you will need to have a social media strategy in place for using it and the basic consideration would be to have your privacy settings properly looked into. This is a non-negotiable.
- How do you avoid the "Photo and Video Tags" by others?
- How do you make your contact information private (I am big on maintaining email privacy and permission based emailing)?
- And How do you control who can access your albums and photos?
Watch this short video and get an overview of what you can control.
For more information on facebook privacy check this out:
1. http://www.facebook.com/privacy/explanation.php -Screen shots to help you configure you "Basic Directory Information" and "Sharing on Facebook"
2. http://www.allfacebook.com/facebook-privacy-2009-02 10 basic privacy settings to consider.
3. More on the "how" of set up
If we post responsibly and control our settings, I do not see why we should shy away from using facebook as a tool to communicate and connect. For more tips on using facebook, stay tuned. To stay in touch with updates of new videos and tips you can sign up to be on my VIP priority list or subscribe to the Abundant Lives Coaching page. You will find lots of useful tips and inspiring posts/articles prepared for you that may not be made available to the general public.
If you find this helpful feel free to press "share" or "like" at the end of the post. I am sure someone will be glad you share this with them.
Facebook 101 – Stress-Free Guide For Newbies
August 23, 2010
Facebook 101 – Stress-Free Guide For Those Who Do Not Have Time
500 million people are using facebook now. They are using it to connect with friends and family as well as to promote their products and services. If you are going to use your facebook account to communicate with different categories of people, there are some useful tips you need to know so you do not upset your "friends" or the guys at facebook.
Whether you are new to facebook or not, this video (and others on the way) will be helpful to lay the foundation for building out your business, marketing or relationship network. If you want to get the maximum done with minimal information/training while maintaining privacy and playing within facebook's rules, check this video out.
1. All you need is One Profile Account.
2. Read and follow the terms set out.
3. Lay the foundation and build your network slowly and steadily. More on this in coming posts.
By the way, if you are not on my priority notification list, you can sign up here to get my newsletters so you will be automatically notified of coming tips to help you manage your facebook productivity without stressing out …
Confronting Vs Avoiding – Be Congruent And Authentic
August 19, 2010
To All Who Are Committed To Be Congruent And Authentic
As I was going through my journal this week I came across this coaching tool which I researched on and designed for my paper; a tool I call "Confronting Versus Avoiding". The experiences this past week help me see the importance of confronting once again; a timely tool to address the issue of being authentic and transparent.
When we are faced with challenges, mistakes, limitations, uncertainties, fears, doubts or new ventures, we have two choices: we can either confront the issues or we can avoid it and play the denial and blame game.
And we often don’t confront the issues because we want to avoid the uncomfortable, the inconvenient and the challenging.
We avoid by pretending that the issues do not exist or we conceal and cover up the issues or worse yet we make excuses and come up with stories so convincing to ourselves that we do not need to face the truth. We bury the issues under the cloaks of pretense, denial, justification and put on a “all is well” front.
When we do that, we are cheating ourselves of the freedom to be who we can be, we are compromising our greater and true self for a moment of arrogance and foolishness. And if we allow those around us to do that then we are not serving their best interests either.
Confronting does not have to be fierce nor rough. It is standing in front of issues and facing them. Know however that:
- Confronting issues moves us forward; avoiding issues keep us exactly where we are.
- Confronting issues illumines, reveals and conquer; avoiding issues conceals and hides.
- Confronting issues empowers us; avoiding issues dis-empowers us.
- Confronting issues is on the offense and helps us gain new ground; avoiding issues is defensive. We lose grounds as we back away and shrink from attending to the issues at hand. We withdraw into the familiar comfort zone for safety and stagnation.
How many times have we held back the truth because it was inconvenient to do otherwise? “You are not only responsible for what you say, but also for what you do not say”.
How many times have we said one thing and meant/did another? "Say what you mean and mean what you say."
When you are in business, the truth will find you out slowly but surely. Clients value integrity and congruence and they will only come to you if then can sense authenticity and integrity. On a personal front, denial and avoidance will cost you your true self, it will eat you up. You will suffer low self-esteem; tension and emotional stress will accumulate and you do not want that to happen.
If we play the avoidance and denial game, we will shrink into oblivion in purpose, mission and self-worth in our own eyes.
Do not rob yourself of the chance to live free, powerful and authentic. Be the great person that you are meant to be.
We are all imperfect beings on our journey of growth.
Yet we require of ourselves and our friends transparency and perfection in intent and effort. There are many times I rather sit back and not stand in front of issues, yet I cannot and I must not; for others as well as for myself.
Do you want to build your confidence and self-esteem? Or your business? Awareness is the first step to transformation and unless we accept and admit that we need to move forward; transformation and transition can not take place. What choices will you make today?
"If you have integrity, nothing else matters. If you don't have integrity, nothing else matters." ~Alan Simpson.
How To Win – Keep Moving Forward
August 13, 2010
Dedicated to All Who Are Committed to Win
Do you sometimes feel like you have so much to deal with and have so many reasons for not "making it" that those reasons actually sound fearfully convincing?
And then by some strokes of enlightenment, you are awakened to "see" the real picture from a totally different angle and the entire picture ("truth") is turned around?
Watch this short clip; not your warm and fuzzy clip. It has truth that some may not be ready to hear.
Don't stop being the real you, the strong and compassionate you. Do not allow others to tell you what you can or cannot do. It is not going to be easy being the real and authentic you. It is going to cost you pain, sweat and tears.
"It ain't about how hard you are hit, it's about how hard you can get hit and keep moving forward.
How much can you take and keep moving forward?
That's how winning is done."
That is some powerful speech.
Watch this a few times and let the message sink in.
Let it speak to the part in you that is beaten and challenged.
Let it speak to the weakness within so it can be awakened to realize how much more strength it has to keep moving forward.
Keep moving forward, that's how winning is done.
Let the real you triumph, let it shine and live!
I salute the greatness in you that is waiting to come out and shine!
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